Hello. This is Lake and Moon Design.
As I mentioned in my previous article, “Whose Website Is It, Anyway? What You Need to Know About Contracts and Ownership Before You Start,” we’ve entered an era where anyone can create a website quickly and affordably.
While this has made things more convenient, we’re now facing a new challenge: “the difficulty of choosing.”
“Is the well-known WordPress the best choice?” “Should I go with a no-code platform I can build myself?” “What exactly is microCMS, which has been getting a lot of attention lately?” To put it
simply, the choice ultimately comes down to “what you’re looking for in that particular situation.”
Before we dive into the main topic, if you’d like to get the big picture first—asking questions like “What is microCMS, anyway?” or “How is it different from other tools?”—please read our article “What Is microCMS?” first. That will help you relate the specific details we’re about to discuss more personally.
Finding the “Best Tool” for You
For example, let’s say you’re aiming to reach the opposite shore of Lake Biwa. If you need to navigate city streets nimbly, a compact car is convenient; if you want to feel the breeze along the lakeshore while riding, a bicycle is pleasant. And if you’re looking for the shortest route to the other side, a dedicated boat might be the fastest option.
Choosing a website system is very similar to this. Where is your business heading right now?
- First, you want to move quickly and proceed through trial and error on your own
- You want the peace of mind that comes with a well-known platform, while ensuring a solid set of standard features
- You want to look several years ahead and secure unmatched speed and security
The three tools I’m about to introduce are all excellent and reliable options for modern web development. The question isn’t which one is the best, but which tool feels like the best fit for you right now. Let’s compare their features from that perspective.
No-code tools that are as easy to set up as a “tent” or a “cottage”
No-code tools like Studio, Wix, and Peraichi are like “cottages” with a comfortable environment already set up, or “tents” that can be pitched in an instant.
Studio, with its high degree of design freedom, is like a sophisticated “designer cottage”; the feature-rich Wix is like a “resort cottage” with all the amenities; and Peraichi, which lets you bring your site to life in the shortest amount of time, is like a “high-quality tent” that you can set up in a flash.
The biggest appeal of these tools is that you don’t have to manage the server yourself, and the speed at which you can go live is overwhelmingly fast. With intuitive controls, you have the freedom to immediately update the content yourself.
On the other hand, since you’re working within a predetermined framework and set of rules, it can be difficult to add specialized features later on, and migrating to another system can be challenging. Additionally, many services impose strict limits on the “number of published pages” or “number of form submissions” for free or low-cost plans, so it’s essential to consider future scalability when making your decision.
WordPress: The Globally Recognized “Off-the-Shelf Solution”
As of 2026, WordPress boasts an overwhelming market share, powering approximately 40% of all websites worldwide and over 60% of all CMS (content management systems). This tool, the most widely chosen globally, is often likened to a “pre-built home” that comes fully equipped with all the essentials needed for daily life right from the start.Its strength lies in its high expandability, thanks to a wealth of additional features called “plugins,” which make it easy to set up contact forms and implement search engine optimization (SEO).
However, precisely because of its high penetration rate—accounting for “more than 40% of the world’s websites”—there are concerns that it is an easy target for attacks.To use a construction analogy: since identical spec homes are built all over the world, a malicious actor only needs to find one “way to pick the lock” (vulnerability) to efficiently break into many homes.
Just as security measures are essential to protect your home, it’s equally important to implement appropriate safeguards for WordPress. Specifically, effective measures include installing security plugins to block suspicious access and adding a second layer of protection—known as “Basic Authentication”—to the admin panel.While it takes effort to perform these regular inspections and updates yourself—or to hire a specialist for maintenance—thoroughly implementing these measures turns your site into a very strong “stronghold.”
microCMS: Like a “Custom-Built Home” Designed with an Architect
microCMS is like a custom-built home constructed on a blank lot with the help of an architect. Known as a “headless CMS,” it is designed to completely separate the backend—where content is managed—from the frontend—where it is displayed.Since you can arrange only what you truly need to suit your own workflow, there is absolutely no unnecessary code, resulting in astonishingly fast page load speeds.
Fast page loading means visitors aren’t kept waiting. This “fast loading speed” directly improves usability—ensuring customers don’t feel stressed. Furthermore, creating a comfortable experience for visitors ultimately earns high marks from Google and leads to an advantage in search rankings.
Another major advantage is that, because the system is isolated, it is extremely resistant to external attacks and requires almost no maintenance.
On the other hand, since deep programming knowledge is essential for development, initial costs tend to be high. Additionally, free plans have restrictions on “content types” and “image transfer volume,” so if you’re planning for large-scale operations, careful design and plan selection are crucial.
Summary of Feature Comparisons
We’ve organized the key points into a table so you can see the differences at a glance.
Comparison Criteria | No-Code | WordPress | microCMS |
|---|---|---|---|
Speed to Launch | ◎ Very fast | 〇 Average | △ Takes time to set up |
Ease of Operation | 〇 Restrictions depending on the plan | ◎ User-friendly admin interface | 〇 Restrictions apply depending on the plan |
Search Engine Optimization (SEO) | △–〇 Depends on the tool | 〇 Easy to implement post-launch | ◎ Fast page load times are an advantage |
Maintenance Effort | 〇 Handled by the service provider | △ Regular maintenance is required | ◎ Very easy and secure |
Security | ○ Depends on the service | △ Requires security plugins, etc. | ◎ Structurally extremely robust |
A trustworthy tool chosen in the spirit of “benefiting all three parties”
There is no single “right” tool. What matters most is reflecting on how you want your website to represent you.
If you want to shape the site yourself by experimenting with it, a no-code solution might be the quickest route. If you plan to enlist professional help for long-term management, whether you “choose WordPress for its global standard of reliability and ease of use” or “choose microCMS for its overwhelming speed and security,” any choice is the right one. The key is determining which fits the nature of your business better.
Choosing a system is a form of communication. Just like the “Three-Party Benefit” principle of the Omi merchants, choose an “honest tool” that satisfies the creator, the user, and ultimately the reader. I believe that this choice will, in turn, attract good people.
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